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Long before business-to-business, B2B, or B-to-B was on the tip of everyone's tongue, there was Business-to-Business (BtB) Marketing Communications. Starting in the late '80s we developed marketing, advertising, PR, direct mail, trade show, and sales support capabilities for companies that sold into technical and industrial markets.
Over the years we added branding, Web design and optimization services to round out our full service marcom offering.
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A hallmark of a BtB partnership is our insistence on thoroughly learning our clients' products, services, sales channels, marketing goals and barriers to entry. Because our roots are on the client side, we understand how to think like you do, factor in ROI, and work within established budgets. BtB learning curves are remarkably short.
Our work has helped national and international corporations remain profitable, grow, and maximize the power of their brands. We can do the same for you.
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